A good win for your brand
Hands-on marketing, activation, and project support for teams that value thoughtful execution.
Areas of expertise
Strategic support built to move teams from planning to execution.
Marketing Execution & Support
Hands-on marketing support for teams that need ideas turned into action. I partner with organizations to execute day-to-day marketing work — from digital content and social media to SEO coordination and website updates — ensuring everything stays organized, on brand, and moving forward.
Support includes:
Digital marketing & social media execution
Website updates & SEO coordination
Campaign support, reporting, and content organization
Ideal for teams that want reliable marketing execution without the overhead of a full-time hire.
Partnership & Activation Management
Strategic and logistical support to activate partnerships and bring campaigns to life. With a background in partnership activation across professional sports and nonprofit organizations, I help manage deliverables, coordinate stakeholders, and ensure partnerships are executed thoughtfully and effectively.
Support includes:
Partnership activation planning & execution
Stakeholder coordination & deliverable management
Sponsorship, cause-marketing, and campaign fulfillment
Best for organizations looking to maximize the impact of corporate partnerships, sponsorships, or cause-marketing initiatives.
Project & Operational Support
Structured project and operational support designed to keep work moving and teams aligned — reducing complexity and improving follow-through. From managing timelines and priorities to building systems and tracking progress, I provide calm, detail-driven support that reduces complexity and improves follow-through.
Support includes:
Project management & timeline coordination
Operational systems, tracking, and documentation
Cross-functional support and workflow organization
Perfect for busy founders and small teams who need an experienced partner to help manage the details and drive execution.
Support is flexible and tailored — whether you need ongoing execution or help bringing a specific initiative across the finish line.
Uncover
MY story
GoodWin Marketing & Activation was founded to bridge the gap between strategy and execution — delivering the structured support teams need to follow through.
With 13+ years of experience in partnership activation, client services, and campaign delivery across professional sports and nonprofit organizations, I’ve built a career turning plans into results. I specialize in supporting teams that need reliable, detail-driven marketing execution — without the overhead of a full-time hire.
At GoodWin, I partner closely with clients to activate ideas, manage projects, and deliver marketing support that’s structured, responsive, and built to last.
Contact me
Interested in working together? Share a few details and I’ll be in touch shortly.